How to design a useful primitive
The best primitive compresses complexity into a capability that other people can build upon.
- product-design
- developer-experience
- software-factories
Writing
Thinking out loud
Essays, notes, and clusters of thought.
8 pieces · 7 links
01 Posts
- Jun 15, 2026
Fall to the level of our systems
Building a system you can repeatably use is more important than setting goals.
- first-principles-thinking
- founder
- Jun 2, 2026
Everyone will build their own software
The barrier to building software is collapsing. The first principles of building it well are not.
- agentic-engineering
- ai-tooling
- developer-experience
- claude-code
02 Notes
Latest note
Growth loops and funnels
A funnel moves people toward a purchase. A loop turns helping one person into a way of reaching the next.
- distribution
- founder
Sep 1, 2026
Open → Distribution is a product you should build
Focus less on willpower and more on building a system that you can repeatedly run.
- distribution
Minimum viable loops
Coding agents make it easy to start a project. A minimum viable loop makes it easier to keep going.
- context-engineering
- software-factories
Design around the user's mental model
A good interface represents the work as the user understands it, not the system underneath it.
- product-design
- information-architecture
- ui-ux
AI adoption outpacing governance
Organizations are starting to think about the guardrails required to support their AI adoption goals.
- agentic-engineering
- context-engineering
- ai-tooling
